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Date: 2010-03-08
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Comcast's Burke ToutsOne-Stop ShoppingWants to offer cross-platform buys in entertainment, sports and women
Once regulators give the OK, the new Comcast Entertainment Group hopes it will be an advertising sales powerhouse serving every conceivable marketer need. Steve Burke, Comcast Corp. COO, hinted to B&C about what some of the cross-platform sales strategies may look like once the Comcast-NBC Universal transaction is completed, which could happen later this year. “Afte..... ...read more >>
FCC Has Legal Obligation to Preserve Free TVLegislators suggest FCC should not push too far
It appears that the FCC could not reclaim all of broadcasters' spectrum even if it wanted to. That, however, doesn't mean the commission can't recapture a lot of real estate. But what happens if too many broadcasters volunteer to give up their spectrum—including, for instance, all of the stations in a particular market—when the FCC comes calling with an of.....
ESPN Declares 2D/3D Production a SuccessTest may spur more cost-effective 3D techniques
As it prepares to launch its new 3D network, ESPN 3D, in June, ESPN is weighing how to cost-effectively produce some 85 live events in the network's first year, including World Cup soccer, NBA games, X Games 16, college basketball and college football. The cable sports giant last month conducted a test at its Wide World of Sports Complex in Orlando, Fla., to see if a single production .....
HDMI Group Ratifies 3D Broadcast FormatsMove should ensure interoperability between programming and sets
As expected, HDMI Licensing, the entity which licenses the High-Definition Multimedia Interface (HDMI) networking technology used to securely connect digital set-tops, optical-disc players and HDTV sets, has updated its most recent specification with a number of mandatory broadcast formats for 3D content. HDMI has been working feverishly over the past six months to keep pa.....
WinX HD Video Converter Deluxe WinX HD Video Converter Deluxe is an inexpensive video converter that enables you to take virtually any type of video file format and convert it to a variety of other video file formats. The application's interface uses a simple four step process to video conversion, and it is really quite simple.
AP Taps Livestream For Oscars CoverageStreaming video to be carried by AT&T
The Associated Press will use video streaming technology from New York-based Livestream to capture Hollywood stars arriving on the red carpet at this Sunday's 82
BC Beat: TiVo Weighs In On Best Picture Nominees'Up in the Air' and 'Up' deemed most likely 'to avoid the fast-forward button'
According to data from TiVo, TV ads for Oscar best picture contenders Up in the Air and Up were the most popular across all demos on both broadcasting and cable... with one caveat.Based on viewership of the commercials, which TiVo allows folks to skip, Up in The Air was the commercial most likely to "avoid the fast-forward button" as TiVo put it. It topped that ca.....
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