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Date: 2009-12-07
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Let's Make a Deal
To paraphrase one of the zillion comments that followed the announcement of the Comcast-NBCU deal: The sky isn't falling. To hear some folks in Washington talk, the merger was between Darth Vader and Lord Voldemort. Hardly. It is between two veteran media companies with much to recommend them, separately and together. It is not like combining two archrivals in a single space, eit.....

DIRECTOR/EDITOR DOUG WERBY TAKES HEARTFELT APPROACH TO COMMUNITY HOSPITAL SPOTS
CANON 5D PROVES EFFECTIVE FOR MULTI-LOCATION ONE DAY SHOOT
Agency Engine Company 1 recently turned to kaboom and director/editor doug werby to produce two spots that showcase the unique services available at Tyler Heart Institute at the Community Hospital of the Monterey Peninsula (CHOMP).

Troika Design Group Teams Up with CableVision Networks MSG and MSG Varsity
Leverages Sports Branding Expertise to Launch MSG Varsity and Give MSG Game Broadcasts a Signature Look
Troika Design Group, a strategic branding and design agency for sports, media and entertainment companies, has been tapped by Cablevision properties MSG Network and newly launched MSG Varsity, to elevate the brand identities of these two networks.

Brickyard VFX Lends a Hand to Sprint for "Pass the Pixi"
Artist owned and operated, bi-coastal effects boutique Brickyard VFX recently completed compositing, color grading, and CG work on a new spot for Sprint's webOS Palm Pixi - a smartphone that falls squarely into the 'for fun' camp. Titled "Pass the Pixi," the spot was directed by the Snorri Brothers of The Cartel for agency Modernista! and first aired November 17 in North America.

Gray TV Chief Says Comcast Might Be Good for NBC
Gray TV President/COO Robert Prather says network went &quot;cheap&quot; on <em>Leno</em>
With the Comcast-NBC Universal deal inching closer to completion, Gray Television President/COO Robert Prather said the cable colossus might be a good parent for the network. Prather conceded that he couldn't venture a guess as to what Comcast would do to get NBC moving in the right direction, but he said the company's track record had it well-positioned to run .....

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